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potong di Kelurahan Tapa Kecamatan Sipatana Kota Gorontalo. Analisis yang digunakan analis SWOT. 1) Pengelolaan usaha ternak sapi potong kurang optimal, 2) Pengelolaan keuangan pedagang yang kurang baik. a.Faktor Eksternal (Peluang): 1) Kondisi lingkungan yang aman terkendali, 2) Permintaan daging sapi semakin meningkat, 3) Perhatian pemerintah terhadap pemasaran usaha ternak sapi potong.b). Faktor Eksternal (Ancaman): 1) Peningkatan pemasaran ayam pedaging, 2) Kenaikan harga sembako, 3).
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